LifeLock has the highest reputation among identity theft protection brands.
The goal is to create brand response TV ads to show LifeLock's identity theft products.
From getting early alerts of possible identity threats to the ability to lock accounts.
The campaign shows that if your identity gets stolen, Lifelock works to fix it.
A family and others show how LifeLock monitors and alerts you about identity theft threats.
A mother uses identity restoration. A reservation specialist works on a LifeLock member's case.
A voice explains the benefits and features of LifeLock's robust suite of products, finishing with a compelling offer, a bonus item, and a call to action.
